Sales Training Programs

Sales Training Programs

What is sales training?

Sales training provides techniques that assist people in effective preparation for meeting probable clients, in having more productive sales conversations, in handling hostilities and in smoothly closing a deal.

Selling Skills Training

The training on sales aids in sharpening the selling skills of even qualified sales people by showing them to how to take advantage of opportunities. This ensures aggressive business expansion. Using a simulated environment within a classroom setting where participants can make mistakes and learn from them, companies can hugely benefit from having their employees make a larger impact on a regular basis.

Corporate Sales Training Programs

In today’s highly dynamic and competitive market, all companies are looking to grab larger market share. As the customer is always the king, it is important to find out how sales personnel highlight the features and benefits of their products/services they sell. This is a chief element of the retail training program provided by Momentum Training Solutions.

Sales Training Programs conducted by Momentum Training Solutions focus on the following areas:

  • Determining the needs of a potential client
  • Understanding the selling process
  • Talking the customer’s language
  • Avoiding common mistakes
  • Maximizing the effectiveness of every customer interaction
  • Workshop Outline 1
  • Workshop Outline 2
  • Session Plan

View our Sales Training Material for sale.

Sales Training Module

Training Topics:

Identifying Prospective clients

  • Conducting research on the industry and organization
  • Product knowledge
  • Customer Segmentation, Where to reach your customers
  • Lead Generation
  • Planning the Sales Interview

Preparing for Sales Calls

  • Telephone prospecting
  • Preparing a checklist of information to be procured before the sales call
  • Understanding the client organisation’s profile
  • Understanding the potential needs of the client and the industry that they work in


  • Verbal introduction of self and the company
  • Positive non-verbal communication that makes an impact
  • Presenting oneself with poise and confidence
    • Body Language and how to use it to your advantage
    • Importance of Verbal – Visual Congruence during the introductions

Needs Identification:

  • Understanding the needs and wants of the customer
  • Listening
  • Using probing to understand the core needs of the customer
  • Using the funneling technique


  • Structuring information in a way that gets the customer’s attention
  • Selling techniques:
    • Consultative Selling

Handling Objections:

  • Team Brainstorming: common objections faced
  • How to handle them
  • Dealing with different kinds of customers
    • Role play simulations with different customer types
    • Talkative customers
    • Customers who are not interested
    • Customers who are pressed for time


  • Identifying buying signals
  • Closing with confidence
  • Techniques of Negotiation
  • Skills of Negotiation


  • Greeting customers
  • Using appropriate non-verbal communication
  • Presenting oneself with impact
  • Using appropriate words that convey respect and enthusiasm

Managing Customer Expectations:

  • Creating a ‘Culture of Commitment’
  • Handling ‘Moments of Truth’ in the customer interaction process
  • Understanding customer needs and customer expectations
  • Managing customer expectations
  • Managing the perception of customers

Training Hours:

The duration of the training program will be 16 hours (2 days)

Momentum Training Solutions also conducts programs in Soft Skills Training and Communication Skills Training that has proved to be extremely beneficial to corporate employees.